Maximizing Your Direct Mail Campaigns: The 40/40/20 Rule Explained
The “40/40/20” rule is a way of looking at the three core elements of direct mail …
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Déjà Vu: Postage Thoughts for the Rest of 2023
As we approach the midpoint of 2023, changes are coming to the US Postal Service. Another …
7 Things We’re Talking About
At Priority, we’re always closely monitoring the latest trends in print, mail, promotional products, and marketing. …
How to Reduce Postage Costs
Postage can be one of the most underrated costs in your direct mail marketing campaigns – …
What’s New in Typesetting Trends?
Monotype’s annual Type Trends Report features ten of the most exciting, cutting-edge trends in graphic design …
Short Handed: How to Get More Done with Fewer People
THE TRICK IS IN THE PIVOT The tactic is something Ray Sheehan has learned all too …
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Tradeshow Booth Refresh
For clients, tradeshows are often about visiting as many booths as possible in a short time; …
Print On Demand 2023
WHEN ORGANIZED THROUGH A CLEAR, USER-FRIENDLY ONLINE PORTAL, PRINT ON DEMAND ISN’T JUST ABOUT BEING ABLE …
The Age of Execution: Marketing Operational Excellence
If you are looking to go all-in for some over-the-edge marketing, why not do a treasure …
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Save Big with 2023 Postal Promotions from USPS
Direct mail remains a cornerstone of marketing, as one of the most effective, high-ROI methods of …