WHEN ORGANIZED THROUGH A CLEAR, USER-FRIENDLY ONLINE PORTAL, PRINT ON DEMAND ISN’T JUST ABOUT BEING ABLE TO PLACE ORDERS ANYTIME – IT MEANS PLACING ORDERS ANYWHERE, FITTING IN PERFECTLY WITH TODAY’S “WORK ANYWHERE” WORLD.
Print on demand is a fast-growing segment of the printing and communications industry. Thanks to improvements in printing processes and technology, plus human creativity, it’s easier than ever to print what you want, when you want, and only that. As 2023 gets underway, if you’re not already considering print on demand, you absolutely should be.
Choosing print on demand just makes sense to achieve so many goals. For organizations looking to reduce costs and waste (and improve their commitment to sustainability), it’s a perfect fit: on demand means printing exactly what you need whenever you need it. This means more effective use of budgets and materials, reducing waste and improving production turnaround times.
It’s also a great way to avoid obsolescence, since print on demand is much more responsive to changing needs, new campaigns, and customized or targeted pieces. When it’s time to update a particular brochure, sign, manual, or any other print piece, you don’t have to worry about unused inventory, since print on demand allows for printing just what you need rather than a large order for the “maybe” situations – after all, if “maybe” comes to pass, you can simply place another on-demand order. Similarly, those smaller batches make it easier to be responsive to fresh copy and image changes to fit individual audiences. With this improved ability to target individual segments and audiences, marketers can improve ROI.
Print on demand also has another benefit, one that is particularly relevant to the new and shifting working world in which we find ourselves. As more employees have hybrid or remote work arrangements, it’s important to be able to scale key functions to be performed remotely as well. When organized through a clear, user-friendly online portal, print on demand isn’t just about being able to place orders anytime – it means placing orders anywhere, fitting in perfectly with today’s “work anywhere” world.
At Priority Group, we’re prepared to assist our clients with finding the right print on demand solutions for a wide variety of frequently-used printed pieces. Our team has the materials, equipment, and human expertise to produce print pieces for any order, any time, all with the same dedication to quality that our clients have come to expect. Just a few of the print options offered on-demand at Priority are:
- Any kind of collateral
- Direct mail
- Banner stands
- Tradeshow materials
- Books and manuals
- Training materials
- High-end proposals and reports
- Customized packaging
As the list above demonstrates, most things can be designed to fit the print on demand world. That means that most of the print pieces you use can be produced with relatively quick turnaround times, lower waste, and more responsiveness to the changing needs of any business. Items produced through the print on demand process can even be kitted with items already in inventory. The Priority Group is constantly working to find new ways to transform print and make it work for you. With the convenience of print on demand, plus the creativity and flexibility of the print experts on our team, the sky really is the limit. Ask for a demo to find out if print on demand is right for your team’s unique needs. The Priority Group is here to help!