INDIANAPOLIS, IN—September 21, 2021—Priority Press is pleased to announce they have completed a major expansion in their pressroom to provide clients with UV printing options.
UV printing offers Priority Press clients many benefits, such as instant drying for faster production throughput. UV inks are durable and scuff-resistant, and UV printing is a superior process for uncoated sheets because it eliminates ink dry-back issues. With UV, colors are bright and bold, details are crisp, and clients have access to a wide range of special effects, such as high-gloss spot UV, high-intensity strike-through varnish effects, and reticulated varnish to add texture and interest. Clients can also print on a broader range of substrates, including plastics and foil-boards.
Joe Straka, President of Priority Press, said, “Priority Press is committed to providing clients with the services they need to grow their brand. To ensure we stay ahead of the trends, I regularly talk with clients about their needs. Shorter timelines, expanded design options, and environmental footprints were focal points for many conversations. These conversations led to the decision to invest in UV printing. We are excited to bring an expanded gamut of options to our market and help client promote their brand in distinct ways.”
About Priority Press
Priority Press (priority-press.com) is a member of the Priority Group, a leading provider of integrated brand communications for organizations that need data-driven, omnichannel communications to drive customer engagement, increase sales and improve return on marketing investment. Priority Press is G7 Certified, ISO Certified, and FSC Certified. They deliver results by executing brand communications consistently, effectively, and creatively through the print, mail, mobile, web, and branded merchandise channels.
The Priority Group (prioritygroup.com) was established in 1980 and is headquartered in Indianapolis, Indiana. It operates Priority Press, Priority Promotions, Priority Graphics, Priority Engineering, Shirley Engraving, Diversity Press, and Priority Products International.