Brand-Building with Instagram REELS
Instagram marketing has been around since 2010, but the platform keeps making changes that, in turn, …
Storytelling
Should Your Brand Use NFTs in Your Marketing Strategy?
The buzzy tech concept of the moment is the NFT, the 21st-century version of the “collector’s …
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SHOPPING BEHAVIOR: How the Playbook Has Changed for Brands
Much has changed in the past two years, including consumer shopping behavior. More is bought online. …
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10 TIMES 2 TO CONSIDER HIRING OUTSIDE HELP TO GET MARKETING TASKS DONE
10 TIMES TO CONSIDER HIRING OUTSIDE HELP TO GET MARKETING TASKS DONE Sometimes, the tasks you …
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Full Force – What Influences B2B Purchasing Decisions?
B2B MARKETERS ARE FINALLY REALIZING THAT THEIR BUYERS—WHILE B2B—ARE JUST AS INFLUENCED BY MARKETING AND ADVERTISING …
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I Write in Cursive
BACK WHEN KEVIN ABERGEL was working at MGI on the JETvarnish 3D press, the manufacturer was …
Following The Heard
Any discussions surrounding the intricacies of marketing eventually fall around the theory that to truly be …
3 Gift Ideas On How Marketers Should Engage Marketers In The New Year
That’s a Wrap As a marketer, it can be difficult to engage with other marketers. They …
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How Brands Can Reinvigorate Trust
BRANDS CAN NO LONGER LURE CONSUMERS BY REMIXING MARKETING PLATITUDES. THEY ARE NOW EXPECTED TO INFORM …
Why Partnering Is Critical to Your Success
STRONG RELATIONSHIPS MEAN HAVING OPEN LINES OF COMMUNICATION, TRUST AND COLLABORATION. IT MEANS BEING ABLE TO …